Celebrities play a huge role in influencing the values and behavior of the youth. Unfortunately, in most cases, celebrity lifestyle, behavior, and values have been found to influence the youth negatively. Some of the celebrities who rose to fame without a struggle in America, for example, make American youth think that one can be famous and successful without necessarily working hard (Bennett 7). This has a negative influence on the youth especially those who are still schooling who would relent on working hard since their celebrities have modeled them to believe that life is an easy ride. The deterioration of marriage as a social institution in America today can be blamed on the influence of celebrities on the youth. Most of the celebrities have failed marriages and relationships, yet they are successful. The message being sent to the youth, in this case, is that marriage is not compulsory hence most of the youth would prefer cohabitations and single parenthood instead of long-term marriages.
Most celebrities in the American society are fond of engaging in illicit activities such as drug and alcohol abuse. Due to this kind of lifestyles, most of them end up getting addicted to drugs and others even die due to overindulgence on some of the drugs. This allows the youth to gain satisfaction from their ordinary lives as the message being portrayed by celebrities. American youth comparing themselves with celebrities have been said to have low self-esteem and confidence once they realize they cannot have the lives that their favorite celebrities live. Most of the youth end up developing the obsession with celebrities commonly referred to as celebrity syndrome (O’Regan 16).
Bennett, James. “Confounded celebrity! Contradictions and conjunctions in celebrity theory and image.” Celebrity Studies, vol. 5, no. 3, 2014, pp. 354-355.
O’Regan, Valerie R. “The celebrity influence: do people really care what they think?” Celebrity Studies, vol. 5, no. 4, 2014, pp. 469-483.